By Laurent Pittet (in 24 Heures) The new communications tools that emerged with the arrival of Web 2.0 require new methods. PR managers must quickly master the technical aspects and profit from the digital revolution. Their responsibility is not only moral but also intellectual. Only in this way will they continue to prove their added-value.

By Laurent Pittet (in Le Temps) Communication professionals draw a lot of attention these days, but not of it is good: some say their power is a great as their methods are dubious. Commnication advisors, however, do have a code of ethics, like journalists, and do not believe they can solve the world's problems. Their passion is technical; transparency and honesty are considered essential virtues.

By Laurent Pittet (in Prévoyance professionnelle suisse) Legal measures enforcing better information and greater transparency in occupational benefit planning came into effect in 2004 with the first revision of the LLP law. This did not, however, have much effect on policyholders. Pension funds must put in place a more decisive, targeted, and user-friendly communications strategy if they are to impact their policyholders more effectively.

By Stéphane Riesen (in Prévoyance professionnelle suisse) In the microcosm of public pension funds, using a mixed financial system, the question regularly arises: Should they include a reserve for stock fluctuations even if their cover ratio is below 100%?

By Bernard Romanens (in L'Agefi) The streamlining measures that a pension fund may use to absorb their deficit are linked to the nature and extent of that deficit. They also depend on the specific situation of the fund.